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Professional Hospitality Resources/Gold Key Resorts Implement Cognos Business Intelligence Solution

— Hospitality leader tracks hundreds of critical business metrics with Cognos solution —

BURLINGTON, MA, June 21, 2004—Professional Hospitality Resources (PHR), a professional hospitality management company and Gold Key Resorts (GKR), a vacation ownership company in Virginia Beach have implemented an enterprise reporting and scorecard solution from Cognos (NASDAQ: COGN; TSX: CSN) the world leader in enterprise business intelligence (EBI) and corporate performance management solutions. PHR/GKR will present their successful solution at Cognos Forum on June 28th in Orlando, Florida.

Working with Cognos, PHR/GKR focused on delivering a more strategic, information-based reporting culture, as well as the ability to track and measure performance against defined metrics for success. PHR/GKR's goal was to reduce the need to report against multiple data systems and to reduce and eventually eliminate the myriad of spreadsheets. With the Cognos Enterprise BI solution, managers and executives now have the ability to track hundreds of critical metrics such as; when and where customers are visiting PHR hotels and restaurants or GKR resort properties, labor costs, staff turnover levels, and the effectiveness of marketing and advertising campaigns.

"PHR/GKR management needed improved insight into all levels of business data in order to make informed business decisions. Since we started working with Cognos, we have seen significant improvement in the quality and accuracy of our enterprise reporting. The Cognos Enterprise BI solution is becoming a strategic performance management solution for our line of business managers and executives," said Jack Meredith, program manager, PHR.

"An effective scorecard solution is a key component in corporate performance management (CPM)," said Karen Williams, vice president, product marketing, Cognos. "It can communicate goal-driven metrics to thousands of employees across an organization. From budgeting and forecasting, to monitoring performance, to reporting and analysis, Cognos offers the only complete BI solutions to understand and prioritize the issues driving the business."

For more details on Cognos Forum 2004, or to register, please visit http://www.cognos.com/cognosforum/index.html.

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